Inspired by Amsterdam’s unique street football culture and its golden generation, the collaboration strives to recognise the impact and sense of belonging / community within the city. The predominantly golden third jersey features smoky black watermarks of 9 of Amsterdam’s most prominent street football courts. The red and black vertical bar accompanied by the white Ajax crest and sponsors reflect the colours of the beloved Amsterdam flag.

The second chapter of the collaboration unites elements of East African bead-work, whilst fusing together the colours of the Pan-African flag to celebrate multiculturalism within Amsterdam. The range includes a Pre-Match jersey, a two-piece tracksuit, woven anthem jacket and hoody.